Starting a business means that, at some point, you hope to grow bigger. Believe it or not, sounding bigger can do a lot for your image and help contribute to your bottom line. You’ve heard the expression, “Dress for the job you want”? Making your business sound big is the way your small business is dressing for the part.
Setting the Tone
Running a small business is certainly no easy task. Doing everything yourself or with one other person means you’re wearing so many hats that you may be overwhelmed. Answering phone calls when you don’t even remember what role you’re playing can be confusing to the caller, and doesn’t present your business in the best light.
When a potential customer, especially one with a large budget, calls your business, you want to make sure you’re setting the right tone. They’re expecting a business that’s well established, trustworthy and professional. Will they get that from you if they’re calling and hear the television or your family in the background?
An Answering Service Can Sound Just Like You
Hiring an answering service to answer your calls may be a viable option in your growing business. An answering service can sound just like you by representing your company with a thriving professional staff.
When you hire an answering service for your business, they will be trained with your brand, your company name, and your culture. They will sound like a seamless part of your business by understanding and helping with the following:
- Monitoring and responding to email
- Relaying or texting the context of messages to your phone
- Taking appointments
- Customer service escalation
- And more…
Often these services are also provided bilingually, thus relating to a large population of those whose first language isn’t English—a customer population you might not normally reach.
The Tipping Point
With any growing business, there comes a point when you may consider hiring someone else. Will the cost of hiring someone outweigh the benefits? It may not, initially. Outsourcing to an answering service to help your business sound big may be what is needed to take your business to the next level.
Wondering what to expect from an answering service, what answering service terms to understand, how to hire an answering service and what questions to ask when contracting with an answering service? Download the free ebook below to gain insights on working with an answering service and how it can help your small business sound bigger and attract bigger clients.